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Ecommerce Sales Amplified

AI optimization drove a sales surge through hyper-relevant recommendations and personalized experiences.

A 32% drop in cost-per-purchase and a 46% increase in ROAS during Black Friday 2023.

Impact

In 2023 Digeratie successfully powered a leading fashion wear brand’s Black Friday campaign, delivering impressive results, leveraging Advantage+Shopping & Advantage+ Catalog Ads.

32%

Lower Cost Per Purchase

46%

Increase in ROAS

6%

Lower Cost Per Impression

Our Approach

Using AI and Advantage+ automation, we delivered exponential results in a competitive season.

Automated Product Feed

Optimized ad creation with a single Advantage+ shopping campaign, using Advantage+ catalog ads, saving time and effort.

Personalized Product Recommendations

Advantage+ catalog ads enabled precise, personalized product recommendations, driving higher engagement and conversions for the brand’s target audience.

A/B Testing for Optimization

Tested 20+ ad variations in copy, imagery, and targeting, using A/B testing to refine strategy with real-time data insights.

Personalized Ad Experiences

Advantage+ creative for catalog delivered tailored, relevant ads by auto-selecting optimal formats, imagery, and messaging.

AI-Powered Optimization

AI-powered automation to optimize bids, budgets, and targeting in real time for maximum campaign performance.

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Contact us at info@digeratie.io